Previously I'd uploaded a 'teaser like' video to my Instagram without really thinking about promoting the film, but rather continuing to promote myself and my work however it did get a bit of attention and attraction towards the coming project. I also uploaded WIP videos in order to promote my youtube page, hopefully attracting new veiwers that would later come to see the finished film. I attempted to promote the film on it's own Tumblr page, but got little to no attention so maintained 'teasers' on my Instagram and Tumblr with doodles, WIPs and teasers.
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Screenshot of video uploaded to my Instagram page 3 weeks ago
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I gave it a shot animating a trailer sort of teaser, however my social media presence isn't very good on Youtube or Vimeo. I decided to focus on creating teasers for my Instagram and Tumblr, knowing very well short videos and animated GIFS did VERY well on those sites instead of full video clips. I also felt like I hadn't generated enough attention on Video sights for people to seek out a trailer of it first, which is what I noticed about trailers on Youtube. Big studios like Pixar or Marvel studios already have millions and millions of fans waiting on ANYTHING they bring out, so leap into a frenzy about a new trailer for anything they're making. However, I have no veiwers on these sights and there for it's best for me to promote this film on sites I already have attention on. I've already already been keeping updates on my instagram under it's own hashtag. #afoxwantstoplayguitar! It's really wonderful looking back at the updates, even if there's only 14. However those 14 have got me a lot of attention from followers, even new followers.
Here's the trailer I made anyways, it isn't finished because like I mentioned before I didn't think it was the most effective way of promoting the film. What's missing is the title and the release date - which would of been animating into the black section at the end of the video.
I know Instagram has it's videos looping, so selected a segment of the soundtrack that looped easily. I also selected shots from the film that loop well, contracting in colour yet moving together well as a whole. I also attempted to get across the rough plot of the film, the repetitiveness of the main characters current life. Here's the teaser as a video as well as a screenshot and link to it on my Instagram Page.
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Screenshot of tease on my Instagram |
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